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Does the prospect of a media
interview get you running for the hills? Are you worried that your words will
be taken out of context, or concerned that you won't get your message across
well? In a recent survey four out of five business leaders admitted being very
nervous or worried about being interviewed on television, emphasising their
need for media training.
Making your mark in the media
and becoming well known as a spokesperson for your business or industry gives
you credibility and authority, leading to a positive reputation that gets you
ahead in business.
Simply Speaking will teach
you how to prepare for TV, radio and press interviews and how to face the media
with confidence. When you start thinking of each interview as an opportunity
rather than an ordeal, you will be able to reel off answers fluently and
professionally while getting your key messages heard.
Journalists are not usually
out to get you. Their aim is to uncover the truth, and once you know how they
work you will be able to second-guess their questions and take control of your
interviews. Even if a reporter appears to approach your story with a negative
angle, we believe that no publicity is bad publicity, and we will demonstrate
how to turn the interview to your advantage.
Preparation is key, and we
will show you how to plan your comments succinctly and successfully, whether
you have weeks or minutes before you make a public statement and whether you
are talking to the press or to the broadcast media.
Good interview techniques are
vital to convey your message accurately and effectively. But rather than
learning ‘on-the-job’ and risking mistakes which could potentially
damage your reputation, this course offers a safe place to acquire and practise
the skills of successful interviewing.
We will train you in press
and broadcast interviews, both recorded and live, and explain exactly which of
your words a journalist is likely to use and why. We will show you how to
tailor what you say to give you more control over which quote is published or
which soundbite is broadcast.
If you are articulate and
confident you are more likely to give a good interview, and this media training
course will help you to improve your voice,
develop your body language and
control your nerves.
The course is run by
experienced journalists and there will be plenty of opportunities for interview
practice, feedback and improvement. By the end of the day, you will be much
more confident and ready to meet and manage the media.
To learn more about giving
successful, professional interviews, why not sign up for our mini
e-course, which contains loads of practical
advice about how to sound great, look professional and feel confident. (It does
not include details of how to answer questions - we cover this fundamental
issue during training, as it depends to a large extent on the questions.)
If you can't want to wait for
our tips and suggestions to land in your in-box, and if you are serious about
increasing your chances of positive media coverage, contact us now for a free initial consultation, and
book your media training today. |
